Friday 26 November 2010

The Moving Men Project Logo design







Brief:

Design a logo for The Moving Men Project. A company that offers one to one sessions , creative workshops and men’s groups to all men regardless of their colour, faith, age or sexual orientation.

They are professionally trained, accredited and insured practitioners with many years experience in menswork.

Thios was a brief with not a lot of brand language so we didn't have much to work with.

In my final design, it represents change, from being un-happy and insecure (blue) to joyfulness (yellow). The typeface was chosen because of its masculinity, so it fitted perfectly within the brief.